Your books, your way—with Blurb

Your books, your way—with Blurb

Blurb’s publishing platform gives anybody the ability to create, publish, distribute, and sell in both print and digital formats. Photo books, trade books, magazines—we do them all. Fixed-layout books for the iPad? Check. Reflowable ebooks for iPad or Kindle? No problem.

At the heart of the platform is BookWright, our powerful new layout tool that enables print book, ebook, and PDF output—all from the same project file. With professionally designed starter templates, RTF file import, and free ISBNs for every version of your project, BookWright makes it simpler than ever for anybody with a great idea to publish.

For design pros, we also have a plug-in for Adobe® InDesign®, providing an in-app solution for self-publishing through Blurb. Or if you need a little help, we’ll introduce you to a Dream Team of collaborators including expert editors, cover designers, and other publishing professionals.

When you’re ready to publish, we have sales and distribution options to match your objectives: sell directly to fans and friends, or go global with distribution to Amazon, the Ingram Content Group, Apple’s iBooks Store, or the Kindle Store. We even have offset printing, warehousing, and custom print options for high-volume projects.

via DigitalWorld article about Your books, your way—with Blurb.

Announcing: Lost & Found Book website

New Website for my book is now available!

Lost & Found book cover
From the back:
In the process of creating ourselves, we get lost. Lost not only in the confusion that fills this modern, busy world in which we work, live, and love, but also lost as to how to make sense of it all. How can you find yourself when you don’t even know what you’re looking for? The answer is right under our very noses, in fact, it is hidden within each of us, hidden in plain sight, yet hidden just the same.

This book will take you through a personal journey of discovery, from awakening to your inner connection to finally becoming clear about who you really are and why you’ve awakened to find yourself here, at this time and place. Along the way, prepare yourself for some surprises, soul searching and adjustments to a knowingness that arises from deep within to emerge into the light that only you can see. Like choosing the red pill, there is no turning back once the choice has been made; you may choose to fall back asleep, but you can never return to the place that you first began.

This is a process of unification, of soul, mind, body and spirit. You are about to discover for yourself what truth means to you, and you alone. For while we venture down this road together, each journey is as unique as you are. You were put here to be uniquely, perfectly you.

What has been lost will be found—and it’s you!

via lostnfoundbook.

Pricing Your Work on Amazon

How to Price Your Work on Amazon

Writer’s Circle

Think about your motive. This is a great tip from Publishers Weekly, which advises writers to think about the purpose of their book: readership or revenue? Ideally, of course, you could get both, but a lower price will likely earn more readers (e.g. people will be more willing to try a new e-book author when the price tag is only a buck or two) while a higher price could earn you more revenue. The latter is true, of course, especially if you already have an established fan base – but many new authors prefer to price on the lower side to attract new readers.

Consider paperback vs. e-book. E-books should not cost as much as paperback books, for two reasons: Firstly because fewer resources are needed to publish the work, and secondly because research shows that expensive e-books don’t sell well, according to Mill City Press. While paperbacks can easily find success priced above $10, e-books do best when priced between $2.99 and $9.99 – in fact, PBS says $3.99 seems to do really well.

via How to Price Your Work on Amazon – Writer’s Circle.

Debra E. Brady, Publisher of MetaRead360 Small Press

Debra E. Brady, Publisher of MetaRead360 Small Press

MetaRead360 Small Press is looking for new authors to publish

Whether you have an idea for a new book or searching for a way to complete and publish one you already have, we are actively seeking both promising and already-published authors and multimedia producers. “MetaRead360” is all about delivering compelling books and videos that do not fit among the re-packaged fluff that flood the marketplace. 

Contact us with a description of yourself and your publication to see if we are a match.

Three Steps to Discoverability Webcast

Webcast: Three Steps to Discoverability

How to Boost Online Sales | Digital Book World

Discoverability. It’s the holy grail of digital publishing and a very real business challenge. There are lots of opinions and approaches, but no concrete solutions. And the problem is the same whether you have ten titles or 10,000.

Join Pavan Arora, Chief Innovation Officer of Aptara, and Murray Izenwasser, Marketing Practice Lead at Biztegra, as they assess the current state of discoverability. They’ll outline typical approaches, explain how large publishers are addressing it, and how content technology plays a vital role. This webcast will also detail what all publishers can and should be doing now to prepare for real-time discoverability and real-time revenues.

via Webcast: Three Steps to Discoverability—How to Boost Online Sales | Digital Book World.

8 Ways to Test Market Your Book Idea

8 Ways to Test Market Your Book Idea

March 13, 2014 By Nina Amir Leave a Comment

In both How to Blog a Book and my new book, The Author Training Manual: Develop Marketable Ideas, Craft Books That Sell, Become the Author Publishers Want, and Self-Publish Effectively, I suggest you evaluate your book idea before you begin blogging or writing it. Even if you spend time doing so, you may still lack certainty about its ability to sell once released in the marketplace. If you approach your book as an entrepreneur would approach any new product under consideration and development, you can gain additional information. That means employing test marking techniques.

Prior to blogging your book, conduct strategic tests to determine market interest. Do this before you begin to ensure you target content to market needs and interests. If test marketing shows your original angle or subject needs tweaking, you’ll want to do that before you get too far into the blogging, or writing, process. Plus, if you find no market exists for your book, you don’t want to have wasted your time blogging the whole book.

Here are 4 ways you can test market your blogged book idea right on a blog before you post even one blogged-book installment.

via 8 Ways to Test Market Your Book Idea.

Fair Use versus Public Domain

The concept of fair use should not be confused with the concept of public domain. When a work is in the public domain it has no copyright protection. Therefore, the public–rather than a particular individual or entity–owns the work. A work might be in the public domain for one of four reasons:

  1. The term of copyright protection has expired.
  2. The owner failed to fulfill a requirement and lost copyright protection.
  3. The work was created by the US Government.
  4. The owner dedicated the work to the public domain.

As a rule of thumb, registered works created before 1923 are now in the public domain.

Legal Matters That Matter to Writers by Professor Tonya M. Evans. Contact Professor Evans at Legal Write Publications, info@legalwritepublications.com or www.legalwritepublications.com; The information contained in this column is for general informational and educational purposes only and does not constitute legal advice. If you need advice regarding a specific legal matter, consult a lawyer as each case is fact-specific.

Note: from Book Marketing Matters™ Volume 13, Issue 3, Number 294 February 3, 2014

Brian Jud’s free, bi-weekly ezine dedicated to helping you get your fair share of sales in special-sales (non-bookstore) markets, and sell more books profitably. To subscribe to Book Marketing Matters or for copies of all the previous issues visit http://www.bookmarketingworks.com/mktgmattersnews/