Amazon Author Insights—The three versions of your book By Honorée (article repost)

I know it’s tempting to just put out eBooks. In fact, I initially put out a few of the books in The Successful Single Mom series only as eBooks. Eventually I realized the read-through rate was low for those who purchased the paperback because they simply didn’t know any more books in the series existed. It didn’t take many requests for paper versions of the other books in the series before I decided to produce them. Wouldn’t you know they immediately started selling, and I was cash-flow positive on each of the paperback versions within a month for each version. Go figure!

The same is true for the audiobook versions of my book. On more than a few occasions, I’ve been told, “I’ll wait for the audiobook. When is it going to be released?” I believe audiobooks have a bright future. Audible (Amazon’s audiobook division) makes it easy for authors to find professional voice talent and have their books produced. They even offer a no-upfront-investment option. I’m selling more audiobooks month-over-month because more people are discovering Audible and listening to their books in addition to, or instead of, reading them.

Excerpted from the source article; read the full version at:

Amazon Author Insights — The three versions of your book By Honorée…

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Why you should always ‘Like’ your own Facebook posts (article repost)

Facebook has made numerous changes to their user interface of late, and one of the most reviled changes of them all were changes to the news feed and the introduction of the Ticker.
Facebook logo

Now, instead of seeing all of your friends’ posts, you only see a selected few (selected by Facebook of course) showing up in your news feed. Under the new “Edge Rank” system, friends that don’t “Like” and comment on your posts usually stop seeing them altogether before too long.

In order to compensate for not showing your posts in some of your friends’ news feeds, Facebook added the ticker – a box in the right-hand column that lists the activities of your friends as they happen. This is where “Liking” your own posts comes into play.

When you “Like” a post, that action is noted in your friends’ ticker boxes, giving them a chance to at least be made aware that you have posted something even if it doesn’t show up in their news feeds.

Source: Why you should always ‘Like’ your own Facebook posts

Five Perks of Having a Video Homepage (article summary)

Without any doubt, your homepage is essential for the first impression your business makes on the visitors. Some would say that it acts as your online office reception area. Well-designed and tastefully decorated space with all sorts of promotional products at hand and a friendly receptionist can sway those who are not completely sure they want to do business with you. It shouldn’t come as a surprise than that many people opt for a video homepage for their company website.

These are five advantages of having a video homepage.

  1. Enhances company identity – more than a logo or business card, adds a public face to associate with your business
  2. Delivers a full message – 5x more people read the headline than the article body
  3. Engages the audience – explainer video increases visitor experience
  4. Improves the SEO ranking – easier to find, greater audience engagement
  5. Provide unique experience – appeals to audience’s emotions and keep them enthralled

 

Source: Five Perks of Having a Video Homepage

Washington’s 1st Principles of Exec Leadership excerpt

In 1789, much of America recognized the need for presidential authority and energetic leadership despite the ever-present alarm over the potentially abusive power or weak corruptibility of the office. Nothing signaled these apprehensions over the presidency more than the unanimous election of universally trusted George Washington as the new nation’s first president. To his credit, Washington understood this. Although his celebrity encouraged an elite court-like atmosphere wherever he went, Washington counteracted these tendencies early on with his opposition to a regal title. During the title controversy, he brought to his leadership both a widely admired perspective of republican reserve and a willingness to take cues from the people. By consciously mirroring the views of the majority of his countrymen and women, who disdained regal titles as he did, he encouraged public acceptance of the presidency, which added political legitimacy to the office and the new national government.

Source: George Washington’s First Principles of Executive Leadership | U.S. Capitol Historical Society

Open Source Education project started

I have established a hashtag for this pursuit, so if you add #OpenED to your post on almost any of the social media sites, including WordPress, you will associate that content with this community project.

There comes a time when you are drawn to starting a new project and the next thing you know is that you’re transported to calling. That’s how this feels.

Open ED - Learning just wants to be free
Open ED – Learning just wants to be free

Tweet it out loud

First, it was just an idea for a new Facebook community page to share educational resources that are open sourced (no copyright) and mostly free. Then I started feeling inspired to use my skills and background in social media to grow a movement.

Twitter is the second social media site (that it still in existence at least) that I joined, the first and longest-running is LinkedIn. Even if you don’t have a Twitter account, but have a LinkedIn, Google or Facebook one, reach out and connect with me. They are tied together to share most of my content.

#OpenED

Regardless of your account status, you can always cross-connect using what is known as a “hashtag”. I have established a hashtag for this pursuit, so if you add #OpenED to your post on almost any of the social media sites, including WordPress, you will associate that content with this community project. Easy? Yup!

Making a motto

Learning just want to be free

Free to you and me, and anyone who can access a plethora of free or nearly free, content for self-education, general learning and all educational levels; that’s the way I roll.

After a brief brainstorming sessions…with myself…I came up with the group name, motto, community rules and started up the Facebook community page. The page needs a cover and profile pic, so I created them in Adobe Illustrator using some of the free clip art files I found about a week ago hanging out on my OneDrive. Funny how things comes together that are meant to be.

Great things to come…soon

This is just one day, not even a whole day, and ideas are congealing into a viable project that I feel excited to get into the world. Expect a crowdfunding request to go out, as well as an online storefront (haven’t decided which platform yet for either).

As I like to say, stay tuned for upcoming developments…but no need to wait, just jump in on one of the many social media sites that I have already started. More, so much more, to come!

Mind Full of Poverty

We can never hope to have enough humility to truly understand what it is like “in another man’s shoes.” We can only endeavor to appreciate what we ourselves have achieved without putting down another person’s circumstances and apparent choices that may have led to that lifestyle.

Recently, one of the current administration’s secretaries, Ben Carson, was quoted as saying this:

Poverty is a state of mind.

No wonder he’s been getting a huge backlash from saying this; but, it made me think. What is the reverse? So, I posted a response:

Mindlessness is a state of poverty.

We have choices in life; it’s true. Perhaps, as adults, we have chosen to say or do things that have kept us in some form of impoverished state of living. However, we can never look over the proverbial fence and point a finger at anyone else who seems to be living in poverty and tell them that it is all a state of mind. To do so is not only cruel and heartless, but misses the point of choice and mindfulness.

What is the opposite of mindfulness? Mindlessness. We are living in a unique time where we are all being forced to wake up to our collective condition. To say everyone is waking up at the same time or in the same way is ridiculous. Each human has their own unique path and will spend their life in a perpetual cycle of waking up and falling back to sleep again; no exceptions.

When someone asked the Dalai Lama whether he was enlightened, he laughed and replied that if he were, he would no longer be in physical form. On suffering and ignorance, he said:

“All suffering is caused by ignorance. People inflict pain on others in the selfish pursuit of their own happiness or satisfaction.”  ~Dalai Lama

There is poverty that goes beyond the simple fact of not having enough money to afford food or housing. It is the poverty of an ignorant mind, what I call mindlessness. If you cannot appreciate that each person is always doing the very best that they know how to do, in that moment with what they have to work with, then you cannot judge them.

A 16th century martyr, John Bradford, who was burned at the state for the crime of “stirring up the crowd” with rebellious words against Queen Mary the First (the Tutor queen), is attributed with the well-worn expression of humility:

There but for the Grace of God go I.

To be humble and understanding of the suffering and condition of others is one of the underpinnings of most religions. We can never hope to have enough humility to truly understand what it is like “in another man’s shoes.” We can only endeavor to appreciate what we ourselves have achieved without putting down another person’s circumstances and apparent choices that may have led to that lifestyle.

There is another axiom that comes to mind, so to speak, pun intended…A mind is a terrible thing to waste! If we are mind-FULL, rather than mind-LESS, then we can realize that our own path is unique and never-MIND what it is that others are or have done on theirs.

I welcome your thoughts on this thoughtful topic.

© 2017 DeBrady.biz

May Day and Beltane – Return to Nature

German May Pole specifically calls to mind this heritage. The old teach the young about the strength of unity and the need to have customs. In our overly mechanized and increasingly sterile world, we have lost touch with the land, with the fertility engendered with springtime rituals of old, and ultimately our connection with nature itself.

You may have heard that it’s May 1st…traditionally “May Day” or Beltane, depending your region and religious background. It’s not celebrated much in the United States, but when I lived in Germany during the early 90s, there were still many festivals to enjoy.

Maypole-Beltane-sq

Maybe because Europe is more north than the USA, maybe it is that we are more separated from the growing of food and livestock in the many major cities that we live in. In the “States”, we are generally less aware of how our food is produced or the link between spring and the growing cycle. Spring is the time when the fields are beginning to show the first signs of crops peeking through the soil. It is also the time of year that in more agriculturally-aware culture that the breeding of livestock is most prevalent.

Humans in our technologically-advanced society get our food mostly from grocery stores in cans or plastic wrapped containers, far removed from any sign of growth or harvest. It would be safe to say that city kids (and a lot of their parents) have never been to a farm, having little in the way of understanding what food production looks like or even comes from. That is a pity. When we lose sight of where food really comes from, we forget that it is something that we should be grateful for in more than filling our stomachs.

Maypole-GermanSign

In the photo of a German May Pole, they have specifically calls to mind this heritage. The old teach the young about the strength of unity and the need to have customs. In our overly mechanized and increasingly sterile world, we have lost touch with the land, with the fertility engendered with springtime rituals of old, and ultimately our connection with nature itself. Beltane brings these all-but-forgotten traditions back into our memory, even if it’s only through arm’s length photos of what many would consider, at best, quaint. At worse, pagan with all that word’s negative connotations.

Lavender-field_sm

We don’t need to change our religion, or even go back to living on the farm, to celebrate and recognize all this season celebrates as May Day. Luckily, farmer’s markets and larger selection of organic foods at our grocery stores have returned a little piece of nature back to our dinner table. Just for a moment, dance and sing around the Tree of Life, even if it’s only a photo or video that you have to gaze upon. Take time to celebrate this wondrous time of the return of life and the fertility that supports it.

© 2017 DeBrady.biz